How do you implement an interactive risk-o-meter in the mutual fund app?

Risk assessment is not merely a box to check; it's the cornerstone of informed decision-making. Mutual funds, designed to diversify risk, are subject to market ebbs and flows. Investors must comprehend the spectrum of risks accompanying these funds, from market volatility to credit defaults. The ability to gauge and manage these risks sets successful investors and your mutual fund investment app apart.

Introduced by SEBI, the mutual fund risk-o-meter is a standardized tool that quantifies and communicates the risk level of a mutual fund scheme. It serves as a beacon for investors, offering clarity and guidance in pursuing financial goals.

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Think of the risk-o-meter as your financial weather forecast - it helps you assess the climate of your investment. It provides investors with a clear and concise assessment of the risk associated with a particular mutual fund. It's akin to having a roadmap that shows you the destination and highlights potential roadblocks and detours.

• Informed decision-making: The risk-o-meter empowers investors with the information they need to align their investments with their risk tolerance and financial goals.
• Comparative analysis: Investors can use the risk-o-meter to compare different mutual fund schemes within the same risk category, making selecting the most suitable option easier.
• Regulatory compliance: SEBI mandates that all mutual fund schemes prominently display the risk-o-meter on their offer documents and marketing materials. This regulatory requirement ensures transparency and standardization in the mutual fund industry.
• Risk mitigation: By understanding the risk associated with a particular fund, investors can take steps to diversify their portfolios and manage risk effectively.

Designing a risk-o-meter within a mutual fund app is crucial to help investors understand the level of risk associated with different mutual fund schemes. It plays a significant role in guiding investors in making informed investment decisions. This section will delve into how to design a risk-o-meter in your mutual fund app, including its style, colour, and placement.

Style of the risk-o-meter: 

It should be user-friendly and visually appealing. Here are some design elements to consider:

• Circular meter: A risk-o-meter is designed as a half-circle divided into five segments, each representing a different level of risk. The segments are labelled low, moderately low, moderate, moderately high, and high.
• Colour coding: Use a gradient colour scheme where blue represents low risk, yellow represents moderate risk, and brown indicates high risk. Users can quickly assess the risk level of a mutual fund scheme.
• Text labels: For better user comprehension, add clear text labels like low risk, moderate risk, and high risk alongside the colour coding.
• Animation: Add a subtle animation to the risk-o-meter to make it engaging and interactive. For example, the needle could smoothly move to the appropriate position when a user selects a specific fund.

Colour scheme: 

Investors should know the risk level of different mutual fund schemes. A colour-coding system has been put in place to help with this. 

• Debt-oriented schemes, considered lower in risk, are 'Blue'. 
• Diversified/blended schemes, which have a mix of debt and equity, are 'Yellow', indicating moderate risk. 
• Equity-oriented, more volatile schemes are 'Brown', indicating higher risk. 
• For static allocation domestic feeder funds, those with a predominant equity allocation are also 'Brown', while those with a predominant debt allocation are 'Yellow'. 
• Finally, all active allocation domestic and foreign feeder funds are 'Brown' due to additional risk from exposure to foreign regions and exchange rate fluctuations.

Ensure the chosen colours are easily distinguishable and accessible, considering factors like colour blindness and contrast.

Displaying the risk-o-meter in various strategic locations can significantly enhance the user experience and aid investors in making informed decisions. Here's a more detailed breakdown of the placements:

Scheme-related documents:

• Factsheet: Include the risk-o-meter prominently on the factsheet of each mutual fund scheme. It is an essential document for investors and provides a quick overview of the scheme's key details.
• Offer document (Prospectus): The risk-o-meter should also be featured in the offer document, which provides comprehensive information about the scheme's objectives, strategies, and risks.
• Key information memorandum (KIM): Similar to the offer document, the risk-o-meter should be present in the KIM, which provides a concise summary of the mutual fund's key information.

Placing the risk-o-meter in these scheme-related documents ensures that investors can easily access risk information when conducting in-depth research on a specific mutual fund.

App homepage:

• List of schemes: Display a condensed version of the risk-o-meter on the app's homepage alongside the list of available schemes. It gives users an initial idea of the risk associated with each scheme, allowing them to filter and shortlist options based on their risk tolerance.

Scheme details page:

• Performance section: Integrate the risk-o-meter into the scheme details page, particularly in the performance section. It allows users to assess the risk level in the context of the scheme's historical performance, helping them make a more comprehensive evaluation.
• Portfolio section: Include the risk-o-meter in the portfolio section as well. Investors can better understand how the scheme's holdings contribute to its risk profile.
• Expense ratio section: Display the risk-o-meter near the expense ratio information. Considering the risk level, it helps users weigh the potential returns against the associated costs.

Finally, the risk-o-meter should be updated regularly based on the changes in the scheme’s portfolio and market conditions. The app should notify the users about any changes in the risk level of the schemes they have invested in or are interested in. It should also provide a history of the scheme’s risk-o-meter changes over time for comparison and analysis.

The mutual fund risk-o-meter is more than a graphical representation. It symbolizes transparency and empowerment of the mutual fund schemes. It equips investors with the knowledge they need to confidently navigate the ever-changing seas of the financial world. It also helps your customers to make informed financial decisions that align with their risk tolerance and financial goals. In the present scenario, the risk-o-meter is the north star guiding investors toward their financial goals.

Empower your mutual fund business with precision risk analysis. Contact us to develop an interactive risk-o-meter for your mutual fund app today!